Mandi McKendree, Author at Main Street

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Branch Closures – What You Need to Communicate to your Customers

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The Value of a Welcome Letter

A well-written welcome letter is more than just an acknowledgement of a new accountholder. It’s a chance to show you care and build a foundation for the future.

EMV Cards – How They Affect Financial Institutions

In 2012, counterfeit charges cost financial institutions $3.4 billion and merchants $1.9 billion.1 In an effort to reduce fraud, banks and credit unions have started issuing EMV cards. If this term is new, EMV stands for Europay, Mastercard, and Visa, and…

Why Having a Mobile Banking App is Important

Do you feel like it’s getting harder and harder to get customers or members to stop by your branch? The fact is, people are just too busy and stopping by a branch is inconvenient. However, there is one object many…

Can One Person Bank Marketing Teams Thrive?

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